Completed 3rd Year University (2010)

ShoreThing is a conceptual sub-brand and campaign proposed by the Bayside City Council after addressing the current state of it’s beaches. The campaign aims to educate the residents of the Bayside area of the amount of incorrectly disposed items washing up on the shores. Various pieces of flotsam and jetsam were collected in local areas and documented through scanning techniques to capture the impactful detail.